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Yōkai NOWNESS

CONCEPT AND FILM DIRECTION BY GILDA SCAGLIONI AND FRANCESCO PETRONI

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N°21

A series of videos displayed for the launch of N°21 Men’s Collection taking place in Florence, during Pitti Immagine Uomo

FILM DIRECTION by FRANCESCO PETRONI
Creative Direction by MACSIOTTI

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Trussardi Spring Summer 2016 Campaign

FILM DIRECTION by FRANCESCO PETRONI
Creative Direction by MACSIOTTI     Styling by TANYA JONES

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Max Mara XMAS 2015

Animation displayed on the facade ledwall of Max Mara flagship store, Aoyama - Tokyo

Concept and film by Francesco Petroni

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MOVABLE TIME FRAMES

film DIRECTION by FRANCESCO PETRONI     STYLING by FABIOLA DI VIRGILIO
Featuring La Scala Dancers

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Trussardi Fall Winter 2015 Campaign

FILM Direction by FRANCESCO PETRONI
Creative Direction by MACSIOTTI     Styling by BEAT BOLLIGER

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MAX MARA

A series of teaser videos for social media to announce the Fall Winter 2016 Runway Show

CONCEPT AND FILM DIRECTION by FRANCESCO PETRONI

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KRIZIA SPRING SUMMER 2016 FASHION SHOW

VIDEO INSTALLATION

film by FRANCESCO PETRONI
ART DIRECTION by SUSANNA CUCCO     SOUND DESIGN by Frédéric Sanchez

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THE REALM

CONCEPT AND film by FRANCESCO PETRONI

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SOMETHING FOR YOUR MIND

Concept and film Direction by Francesco Petroni
Featuring Sylvester Ulv Henriksen

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STARRY RAYS

Concept and film direction by Francesco Petroni
Featuring Alessio Pozzi and Rafael Perez

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Verlaine Campaign

Film DIRECTION by FRANCESCO PETRONI
Creative Direction by MACSIOTTI     Styling by ADA KOKOSAR

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Lucio Vanotti Spring Summer 2015 Campaign

Concept and film direction By Francesco Petroni

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AMANDA